Simple Businesses to Start in Kenya

There are many business ideas in Kenya that one can utilise to earn an income. Kenyans are know for entrepreneurial spirit. As such, this article will highlight some of simple businesses that you can start in Kenya immediately.

Grocery delivery

Not everyone likes to go out shopping. This means you can start a simple business that offers to deliver goods to people’s door steps. For instance, if you have a car, you can source products from the market or directly from farmers at a wholesale price, repackage them, and deliver to clients. An attractive website, social media, and referrals are effective ways of marketing such a business. Alternatively, you can stock the items in your car, set shop in a strategic place within a residential estate, and sell to the locals. The key to succeeding in this business is to sell quality products at a fair price.


Thanks to the presence of well-established freelance websites, you can build your career as a freelancer and not even have to look for the usual 8 to 5 job.

There are many online jobs for Africans. Sites such as Upwork and Fiverr are a good point to start looking for work as a freelancer. Whether you are an accountant, blogger, marketer, or tutor, these platforms offer opportunities to individuals with different skills. What’s more, you don’t have to be proficient in a particular field. As long as you have basic knowledge about the area you are interested in, you can start working and enhance your skills as you go along.


Social media influencing

In Kenya, a significant portion of the population has a smart phone and access to Internet. Over 11 million Kenyans are on social media. Based on the fact that this figure has been on an upward trend over the years, it is evident that social media is a large platform that one can use strategically to earn a decent living.

In a previous article, I highlighted some of the ways that you can monetize Youtube account. Don’t just socialize with fellow social media users, post photos and videos, and share your thoughts. Focus on expanding your audience and making money from social media sites. For instance, you can choose to start a YouTube channel, or a blog. Depending on your interests, create content that will appeal to your target audience. You can also use Instagram, Facebook, and TikTok to create funny clips that will propel you into a brand that companies want to work with.

Personal tutoring

If you are a graduate with no job or have a less demanding job, you can become a personal tutor. Talk to your friends, family members, or neighbors and convince them to hire you as their children’s teacher. Social media and referrals are the best ways of marketing this business.

On-call beautician

If you are skilled in this industry, you can earn a decent in Kenya by taking your services to the clients. Like the other businesses included in this article, social media and referrals are some of the effective approaches of marketing this venture.

Indeed, there are a lot of products and services that you can offer as an on-call beautician. The common ones are plaiting, pedicures, manicures, and massages. Use this opportunity to introduce other products to your clients. For instance, the human hair business is currently booming in Kenya. Use YouTube or a personal instructor to learn how to make quality wigs of different types and prices. Additionally, you can offer makeup and skincare classes either physically or virtually.


Kenyan economy continues to grow, which creates needs that budding entrepreneurs should take advantage of. You don’t have to start with a large capital. In fact, most successful businesses started small and scaled up with time.

Faith is our dedicated finance author writing about finance issues in Africa, fin-tech as well as investing opportunities. Read more about the whole editorial team at FiFi and our editorial guidelines.